xt73r20rtv0j https://exploreuk.uky.edu/dips/xt73r20rtv0j/data/mets.xml Kentucky Kentucky Press Association Kentucky Press Service University of Kentucky. School of Journalism 1947 Call Number: PN4700.K37 Issues not published 1935 Aug - 1937 Oct, 1937 Jul - 1937 Aug, 1939 Oct - Dec, 1940 Jan - Mar, 1951 Aug - 1956 Sep. Includes Supplementary Material:  2005/2006, Kentucky High School Journalism Association contest 2004-2005, Advertising excellence in Kentucky newspapers 2003-2005, Excellence in Kentucky newspapers newsletters  English Lexington, KY.: School of Journalism, University of Kentucky Contact the Special Collections Research Center for information regarding rights and use of this collection. The Kentucky Press Press -- Kentucky -- Periodicals The Kentucky Press, April 1947 Vol.18 No.6 text The Kentucky Press, April 1947 Vol.18 No.6 1947 2019 true xt73r20rtv0j section xt73r20rtv0j l‘: ' ‘
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1 , Food made 12 per cent of the headlines, including several prominent 111 11111 ;1
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:3 Editors know that food news is big news because it determines the 111 1111111;
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:1 less cost to more people, it has been news of deep personal interest to millions 111 1111 1 ‘
49 1 of American families, for it has given them better shopping conditions and 11 1111 H
46, ' higher living standards. - 1 1:1 11
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1 By doing the nation's most efficient job of food distribution, the men 11 1.111
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‘ 1 1 1” Page Four ' The Kentucky Press April, l947‘uv
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*1 . . . ‘ .-:».I EST
. 1‘ 1 .. ,_ e he Kentuck Press Assoczatzon reco nizes the undamental zm ortance
11 1 ’ . . . . . . , ‘ Meet:
_ ‘1 8E1? ;: _;_ ‘ a of the implied trust imposed on newspapers and dissemination of public *
' 11 1 s '~’ in ormation. It stands or truth, airness accurac , and decenc in the 1 re- ‘ The
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1 1‘ Off‘ 1 1 P bl‘ t' f th K t k sentatzon of news, as set forth in the Canons of Journalism. It advocates 1.
1 1 mm 11 met ion 0 e en uc y . . . . . . . ressior
1 1 press Association strict ethical standards in its advertising column. It opposes the publtca- 1 it the l
1' 1 1 ——————————— tion of propaganda under the guise of news. It afiirms the obligation of a -‘ M'iyfiel
11 1 1 - Vim" R‘ Portmann’ Editor'Puthher newspaper to frank, honest and fearless editorial expressions. It respects Judv A.
11 1 1 Printed On The Kernel Press Lexington equality of opinion and the right of every individual to participation in . 1111111
1 11 1 ' . the Constitutional guarantee of Freedom of the Press. It believes in the to opp
1 1 ' newspaper as a vital medium for civic, economic, social, and cultural com-»___1 crease P
1 1 Volume Eighteen, Number Six munity development and progress. ~ . The n
1 ‘1 1 ' 1' affects t
i 11 1 Vic PI)
"11 1 Kentucky Press Association Officers pl‘O-OHCl‘Cd. It helps immensely [or your cen- watched. \Nhere advertising space is r editoria
1 1 ' Tyler Munford, President tral office to say “This rate is effective for to local users, the newspaper should rest were di
’ 11 . ' umon Cfnmty' Advocfte’ Morganfield the entire calendar year”. ' the right of full control as to rate paid.P§ and in
1 1 Fred B.Wachs,F1rst V106 President . lish in vour newspaper [or your readE I R'ldlt
. 1 1 Herald-Leader, Lexington . ' 1‘ ‘ .f .7 .
i 1 James M. Willis, Second Vice President m ()“n‘”_101l' It may have you, fmd 11h arrange
11 1 V R P SMestsengZ; Brgndenburg Fair Should Advertise much griel later. 1' for a th
11 ictor . ortmann, ecre ary- ana er - s )Oke 0
11 ‘ University of Kentucky, Lexington In The RU r0! Press ——-‘—0— 1 licntucl
11 . . . . 1 _ . 1 . \ ‘ '
11 ' D’smc’ Executwe Committeemen A news story in Sunday papers carried the Couner—J‘oumoI-Times 1 the you]
11 1 Chairman' Joe La Gore’ Sim-Democrat, Padu' announcement of the reorO'animtion of the ' i .. 1
11 1 cah, (First); Second, John B. Gaines, Park 1 ‘ 1 ~ _' D ‘ 1 . Receives TWO AWOrdS E state ”61
. 1 '1 City News, Bowling Green; Third, J. M. Wynn, State I‘lel‘ Boaid which should end political Congratulations to the Louisville CONE? Sun-Del
1 1 ’ Courier-Journal, LOUiSVille; Fourth, Albert 5- administration and eliminate the handicaps Iourn'il and Times [01 Ll e e 't 1 f! editor 1
- 1 ’ Wathen Sr., Kentucky Standard, Bardstown; -. . - . . 1 - . ‘ ‘ 5 ‘ l m N“ 8111116 ’ ,
' . . . 2 i ‘ .. . ' . i ec on . . .
- ‘ Fifth, Virgil P. Sanders, Sun-Democrat, Car- tiiitlpai’nsan Palm“ pieviousl) mpos 1 lor promotion presented at the Nati0‘ Mimlor
. - - _ _ ‘2111‘. 1 . . .
. . .1, _ rollton, Sixth, Enos Swain, Advocate Messen tle _ Newspaper Promotion Assoc1ation come the UH
1 _ get. DanVllle; SeVthh, Norman .Allen, Floyd The Press ventures to suggest other 1111- . . . .1 1 . e L. H.T
1 1 . County Times, Prestonsburg; Eighth, J. .W. N 'e ”I that 'ould nake it .1 “state fair” Lion in (ihicago on April I. The avigf f
1 Heddon, AdVocate’ Mt- Sterling; Ninth, H- R- 1) “ H1615 ‘ ( If ‘ ‘ ‘ ‘ specified special service for the best (0:1 10 _the
E1 ‘1 Chandler, Mountain Advocate, Barbourville; in reality: That every ellort should be made miinitv-service work and material (lesioii editor 0
1 1 Stéte'at'lia’ge’ Seymour B‘ G,°°dman’ Enter' to interest citizens in every section of the 1 1 ’ q 1 1 1 ‘ . "1 and 1m
1 prise, Elizabethtown; Immediate Past pres- _ 1 F _~ l _ 1 'h'b. _ 1. '- io sell local advertising to a special ch. 1 .
1 ident, Harold A. Browning, Whitley Republican, state m the an ““1 county 6“ 1 .It?’ 1m 1‘ 1- ficatiou account. Seven national awards “Cf Of the
1 1 Williamsburg. dual entries in agricultural exhibits, and, lll'l(lC 'lll(l it is siO'iiific'int th u om l’eiitilti Terrv
1 1 , . i . 1 . 1 .( 2 ‘ \ 1 ’
1 ,_._._4___—.—. through these. statewide attendence: that newspapers 1‘Ccci3cd two 01. the seven 1 noted s}
1 these interests be stimulated through our The liditor and Publisher annual '1“; at the I:
11 ' NATIONAL EDITORIAL— efficient countrv press; and that a much . . 1; and cm
. . x, i / , ’ , . \\eie p1 esented by hditor Robert U. BlOl ,
11 ‘ $33,? A SSOCIATION larger proportion of the advertising budget t \l “,1 . . 1 1 sprinklc
1 1- m1“ fingm _ ._ . 1 . . ._ _ _ o 1]. i . ynn. promotion manager. 3- _.
it ~ hiker l / / be used to adveitise the [an in our ruial . . . . . . 1 of his t:
11 1 . . , Decidingr [actors with the ]l1(lg‘€S in amt _
11 press instead of too-large appropriations for . ‘ . _ L. ‘ .1 ;- actively
1 1 1 1 ‘ _ mg the community-service Oscar wast; .
z 1‘ ’ 1 ———-——————— placards, so-called art-work. etc.. that in the 1 1. 1 . .7 ~ . 1 . ~ . ;; internai
1 ~ . , _ seiies ol laim-incentive progiams spout“; 4
. 1. The attention of every istate editor and past was many times in excess of the puny by the newspapers These include the Hi and prc
publisher is called to the article in another amount spend in the rural press to attract and Farm Improvement Campaign Soil their ov
'11 column of the proposed anthology of small- rural visitors and partiCipants. servation Essay Contest 2111(141-H2Club C11 He iirgi
1 1 , - v ‘ ' v '. “’e also sucr est that the incomin Fair . . I. ' ’ . stand a:
11 ' newspapei vsritmg. “76110139 that every e'dl . ”g . 1 1 _ g , pionships. Two other programs are bemgt _, ‘
11 tor Wlll make his selection and contribution Board appomt 3‘ \‘lSltlng committee to m’ 'iugur'ited in 1047 .1 9.1% the Soil C6111 ”(Ml 1‘
1 . . . . . . . , - . ‘ ‘ ~ —1 n l ' - 1 .. . .‘ ‘
11 1 for posmble incluswn m this interesting vestigate the methods—and far reaching and a contest encompassind the work Oil; l‘lmng I
11 1 volume. There is a wide range of material to results—of the advertismg procedures of the Future Farmers 01. Americ: 1 r\tten
" : ' __ ' ‘ , ~ Minnesota State Fair. 1' A 1. h 5 about
11 1‘ be lnC1HdEd humor, description, '\61'S€, The second ‘Oscar was awarded to :19; Turner
11 1 K human interest, satire. tall tales ’ editorial, ~———————.—————_—— campaign for the Kentworth Corporal; Western‘
11 3 news stones—whatever the writer believes is worked out and presented by Arthurlé 1.. 1.
11 ‘ “his best”. Take a little time to go over Another Racketeer - .- “filters,
11 1 retail advertising manager of the newspa . the WI"
'1 1 r . _ ' ' . . ' " \
11 1 your files and send your selections in at once Advertismg Approach . 1
11 to Cchicago. “7111 Kentucky be represented —’—_‘— —"'_‘—’_ (at .
1 . .1 . . . _ c s ~.
1‘ m the anthology? The Michigan Bulletin states. A weekly A home town almanac that appear. f hll(l~Sl
1 . newspaper was approached recently by an week 011 the front page Of a WECle 1511;» land F1‘
1 . out-of—town promoter who purchased a full- 0f.that paper's most popular featureslJ '
1 1 . . . . . - A . . 1
1 ‘ KPA members occaSionally ask about mid- page at regular advertismg rates. Posmg as ed exactly like an almanac it glves 5“ 1 Wrap
1 1 ' Year rate raises. It’s the greatest single bane a Red Cross worker, he then contracted a and sunset for the week, a calendar 011‘» 6‘15)’ ‘Wil
1 y of agencies and advertisers who would use score of industrial firms in the town, selling town events, a rcmember-when paragfflllh' exchang
1 the power of the rural press as found in the them thru cooperative space which in total two, a reminder, and a bit of adVlCC- 5' things,
1 , unstable rate structure—the abused habit .of was six times the regular page revenue. This figurettes from mat services could be , ”Here-“t6
1 ‘ kicking up rates every time a new order is racket, is not new, but it still must be to enliven the space. 1 j 6’0 WC
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47 April, 1947 The Kentucky Press Page Five _ T T? TT T T
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~ _;~ Wes’r Kentucky Group Kentucky Contributions and endorsement by their merchants. When T T“ ‘TTTTS '
:nce Meets Al’ Moyfield TO T947 Ahl’hOlOgy the monthly invoice isTpresentcd to the mer- T T ‘T
blic T , ’ _ T , . TT TT A.. _ ’ ,. l T, . if T _ _ . . chant, he sees every bit of information and l TT TT TT l
PTe- T The West lxentucky liess ssociation, fie Rational Lditmial Assoc1ation is no confusion or argument ensues; he easily TTT! TTT. .
ates . comprised of tieit'sl);il)ei:TothTlae 17:5[1C2121- gatlieiinT-gmaterlal for an anthology of thy: can ascertain his rag earned because the TTT‘T TTT TT‘TT
Tica- ‘ gtessional distiictTT met Ttatuic ay, iTpri , good itiiting “liichTappeais in the columns T figures are there before hitn. TTTTT TTTT
at the Hall Hotel in Mayfield as guests of the and on the editorial pages ot the nations In operation. this recommended Scale is TTT TTT, TT T:
)f a '[I Mayfield Messenger, according to Secretary smaller newspapers, simple atid takes very little bookkeeping T